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"Chocolate lovers go with the flow" from the Peoria Journal
Star posted on September 24, 2004
Janeen Zimmerman and Juanita Barron have been friends for years,
so naturally when they found a tasty business opportunity they
pooled their resources and dived right in together.
The women are the proud owners of a unique kind of fountain that
is making a splash at weddings and corporate parties. But this
fountain doesn't flow with your normal H2O.
When they see the fountain for the first time, many people don't
realize what it is, Barron said.
"It's a new thing, so it's really neat to see their reaction to
it," Barron said.
"Sometimes they're a little timid or sometimes they think it's
solid chocolate."
Once they see that it's flowing, most people are anxious to try
dipping strawberries, ladyfinger cookies, angel food cake or
whatever foods are available.
It becomes a conversation piece at every function they've
catered, Barron said.
"It's kind of like an ice sculpture in that way. But this is much
better. You can eat it," Barron said.
The women first got the idea for the fountain earlier this spring
when they were co-chairing a fund-raising event for their church in
Washington. They wanted to make the fund-raising auction a special,
upscale event and needed a unique attention-grabber.
"We heard about one from a friend who saw one in another state,
so we started calling around to find one we could rent. Nobody
around here had them or had even heard of them," Zimmerman said.
"Even the caterers around here said they hadn't seen them anywhere
but on TV."
Zimmerman and Barron started hunting the Internet and finally
found a dealership in Pennsylvania. After some thought, the women
plunked down $4,000 to buy a Sephra chocolate fountain.
The women christened their business Chocolate Falls by J&J. They
still offer the fountain free of charge to some carefully selected
not-for-profit events, but the majority of their events are weddings
or corporate parties.
Some people balk at the cost, which is $395 for two and a half
hours of use, but the fountain is catching on, the women said. The
cost includes at least one attendant who stays with the fountain all
night to answer any questions and make sure that it is continuously
filled and running properly, 25 pounds of chocolate and setup to
complete the theme of the event.
The women will also provide the dipping items for an additional
cost.
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